Paul Frank today announced that Bella Thorne will be featured in the brand’s “Rockin’ Paul Frank” campaign for the Fall 2013/Winter 2014 season. Launching this month, the collaboration with Bella is supported by a comprehensive campaign for the fashion and lifestyle brand.
“Bella is bright and cheerful, very creative and hugely talented. She truly embodies the positivity and fun of the Paul Frank brand,” said Elie Dekel, President of Saban Brands. “Rockin’ PF with Bella Thorne is just one of the many ways we are bringing Paul Frank to our ‘forever young’ fans.”
“I’m so happy to be working with Paul Frank,” said Bella Thorne. “I’ve always loved Julius and Paul Frank’s fun colors and funky styles, so it’s been lots of fun to be a part of this collaboration!”
Based on bright, joyful colors and creative design, the Paul Frank brand and its famous Julius the monkey character have grown from rather humble beginnings in a California garage into a lifestyle brand that is beloved and recognized throughout the world.
For more information on Paul Frank, please visit www.paulfrank.com and follow us on Facebook, Twitter,Instagram, Pinterest and YouTube. Be sure to also visit the all-new Bloggin’ with Paul Frank Tumblr page.
Photo: Saban Brands/Paul Frank