If you grew up in the early 2000s, your closets were filled with Juicy Couture tracksuits. You had one in every color and wore them every place imaginable. In today’s age, teens have no idea what a velour tracksuit is, but thanks to fashion icon Kylie Jenner, they will now.
This week, the reality star and social media queen posted a series of photos wearing the brand’s famous tracksuit with the words “Juicy” on the rear end of the pants. Fans went absolutely crazy over the series of photos, with comments such as “she trynna bring juicy track suits back and I’m rdy” and “💋.”
The brand has been trying to make a comeback ever since the trend was left in the 2000s, promoting the hashtag #TrackIsBack all over their social media handles. They’ve even done some work with Victoria’s Secret Angels Taylor Hill and Romee Strijd and YouTube star Amanda Steele to help raise awareness to the campaign.
In July, Vetements surprised and fascinated the fashion set when it presented its first couture show in Paris. The brand reworked Juicy Couture tracksuits, created in collaboration with Ventements. Super high-waisted and tighter than the original, the Vetements version even featured the iconic Juicy logo on the sleeves of the tops. A pair of Vetements X Juicy Couture trackpants costs over $1,000 (you can get yours here if you want to try the look), while a similar pair from the American retailer currently costs $148 online. Earlier this month, Topshop released a 12-piece collection with Juicy Couture, which can cost around $550.
Although we feel stuck in our childhood looking at all these Juicy tracksuits, there’s something about it that makes us want to add them into our daily wardrobe again. Join us and bring Juicy Couture back into your closet by shopping all the latest looks here.