LORDE’s “Royals” Captures #1 At Urban Radio (@lordemusic)

Lorde+Lorde+Visits+Morning+Radio+Show+7pHBUYzl9KPlThe 17-year-oldNew Zealandsongstress makes history as her multi-platinum-selling smash“Royals”captures the number one spot at Urban Radio this week.Becoming a true crossover sensation, the single initially infiltrated the format’s Top 10 in December and has gradually risen to #1. This is the first-time that an artist fromNew Zealandhas dominated Urban airwaves inthe United States. Simultaneously, the song holds #1 at five formats right nowUrban, Alternative, AAA, Top 40, andHot AC.

Just before 2013 ended, her full-length debut,Pure Heroine[LAVA/Republic Records], was certified Gold by the RIAA for sales of over 500,000.“Royals”itself most recently became quadruple-platinum, moving over 4 million digital downloads in the U.S. alone. Currently, you can catch her on the cover ofRolling Stone.

Next weekend,LORDEis nominated for an impressive four Grammy Award nominations at the 56thannual ceremony.“Royals”is up for“Song of the Year”,“Record of the Year”, and“Best Pop Solo Performance”, whilePure Heroinegarners a nomination for“Best Pop Vocal Album”.

“Royals”began its radio journey at the alternative format before blossoming into a crossover mega-hit. It spent a stunning nine weeks at #1 on theBillboardHot 100. As a byproduct, it seized the record for “Longest #1 on theBillboardHot 100 by a Female Artist in 2013″. Moreover, she remains the youngest artist to top the chart since 1987. This song proves definitive for modern pop music.

Moreover,the trackruled AAA Radio for seven straight weeks, and rose to the #1 greatest gainer at both Rhythmic and Hot AC formats, while achieving the #1 spot on iTunes Overall Top Songs Chart and iTunes Alternative Songs Chart. In addition, the follow-up single“Team”is now the #1 most added track at Top 40, solidifying her status as a tried-and-true hit maker.

Celebrating the release ofPure Heroine, she performed onLate Night With Jimmy Fallon,Good Morning America, andEllen. Her first headline tour of the U.S. was highlighted by multiple sell outs and unanimous critical acclaim.

As soon as it was released, ‘Royals‘ stirred up a frenzy online. It reached the coveted#1 spot on Hype Machine, and it has racked up over35.5 million YouTube/VEVO views. In 2012, she tookNew Zealandby storm when her self-released,The Love Club EP,rose to #1 on the country’s top albums chart.

Meanwhile,Pure Heroineshot to the top 5 of theBillboardTop 200, reaching #3. It also topped the Amazon MP3 Chart and the iTunes Overall Top Albums Chart.

LORDEis pop’s new leader.

Photo: Getty Images

Written by Juliet Schroder

Juliet Schroder

Juliet is the founder and executive producer/host of Celeb Secrets and Celeb Secrets Country. When not reporting on the latest news in pop culture and country music, she enjoys traveling, spending time with friends and family, and exploring the latest fashion trends.

Juliet holds a B.S. in marketing from St. John's University.

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