Marvel Studios leveraged America’s favorite sporting event to debut the world premiere of the new full-length trailer in an unprecedented cross platform partnership with Fox and Marvel. Fox broadcaster Joe Buck introduced the special look to the Big Game spot, which directed viewers to FoxSports.com for a complete CAPTAIN AMERICA: THE WINTER SOLDIER takeover and the brand new full-length trailer. The :30 second Big Game spot included music from the National Anthem and aired surrounding the team captains introduction and the National Anthem performance.
After the cataclysmic events in New York with The Avengers, Marvel’s “Captain America: The Winter Soldier” finds Steve Rogers, aka Captain America, living quietly in Washington, D.C. and trying to adjust to the modern world. But when a S.H.I.E.L.D. colleague comes under attack, Steve becomes embroiled in a web of intrigue that threatens to put the world at risk. Joining forces with the Black Widow, Captain America struggles to expose the ever-widening conspiracy while fighting off professional assassins sent to silence him at every turn. When the full scope of the villainous plot is revealed, Captain America and the Black Widow enlist the help of a new ally, the Falcon. However, they soon find themselves up against an unexpected and formidable enemy—the Winter Soldier.
Captain America: The Winter Soldier – Full Trailer
Captain America: The Winter Solider – :30 Big Game TV Spot
Photo: Walt Disney Studios