The Weeknd Unleashes ‘Beauty Behind The Madness’ Today! (@theweeknd)

58b43318-0391-4fda-9283-b0603ce8bf60Grammy Award®-nominated, multi-platinum selling artist and alternative R&B trend-setter THE WEEKND has released his anxiously awaited third full-length album, Beauty Behind The Madness [XO/Republic Records] in stores and through all digital retailers. In an unprecedented fete, THE WEEKND had four of the tracks from the album reach platinum or multi-platinum status prior to release. “Earned It (Fifty Shades of Grey)” has been certified 4x platinum, “Can’t Feel My Face” and “The Hills” are currently 2x platinum and “Often”is platinum, all as recognized by the RIAA. In another fete prior to release, Beauty Behind The Madness moved in excess of 1 Million album equivalents worldwide prior to release date.

THE WEEKND tapped a dream team of producers for Beauty Behind The Madness  including Stephan Moccio, with whom he collaborated on the quadruple-platinum “Earned It (Fifty Shades of Grey), Max MartinKanye West, and more. The tracklist also boasts feature appearances from Ed SheeranLana Del Rey and Labrinth.

2015 has been a breakout year for THE WEEKND with three tracks also currently sitting in the Top half of the Billboard Hot 100, two of which sit in the Top 5. He is just the third artist to have two songs in the Top 10 of the Hot 100 simultaneously in 2015, and the first male. THE WEEKNDrecently achieved a Billboard first when he claimed the top three slots on the Billboard Hot R&B Songs as “Can’t Feel My Face”“The Hills” and “Earned It” hit #1, #2 and #3 respectively.“Can’t Feel My Face” also earned THE WEEKND his first Billboard Hot 100 #1, reaching the pinnacle after holding the #2 spot for three weeks.

Worldwide, Beauty Behind The Madness has landed at #1 in nearly 50 countries and sits in the Top 5 in over 70.

This fall, THE WEEKND will support the release of Beauty Behind The Madness with TheMadness Fall Tour.

Closing out a monumental release week, THE WEEKND is set to perform at the 2015 MTV Video Music Awards this Sunday August 30 at 9pm ET.

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Written by Juliet Schroder

Juliet is the founder and executive producer/host of Celeb Secrets and Celeb Secrets Country. When not reporting on the latest news in pop culture and country music, she enjoys traveling, spending time with friends and family, and exploring the latest fashion trends.

Juliet holds a B.S. in marketing from St. John’s University.

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