If your 2026 beauty vision board includes blurred lips, effortless glam, and main-character energy, allow us to introduce your new obsession. ColourPop is officially taking us to the clouds with its latest lip innovation — the Cloud Whip Blurring Liquid Lipstick — and trust us, this one’s about to live rent-free in your makeup bag.
Designed for the beauty lover who wants her glam to feel light, plush, and effortlessly cool, Cloud Whip delivers that soft-focus, diffused lip look TikTok can’t stop romanticizing. Think pillowy colour, dreamy texture, and an ombré effect that looks like you spent way more time on your makeup than you actually did.
The magic starts with the formula. Cloud Whip glides on like a whisper and sets into a modern blurred finish that feels weightless but wears all day. Whether you’re tapping it on for a soft, lived-in pout or building it up for full cloud coverage, this lipstick nails that “your lips but better” aesthetic every time.
And because ColourPop gets it, the formula doesn’t just look good — it treats your lips, too. Infused with hydrating Hyaluronic Acid, antioxidant-rich Cloudberry Oil, and cushiony Marshmallow Root Extract, Cloud Whip keeps lips smooth, plush, and nourished. Translation? No cracking, no dryness, just soft-girl lips on cloud nine.
Cloud Whip launches in 12 wearable, mix-and-match shades that were basically made for ombré moments and aesthetic selfies. There’s Candy Floss (a warm nude perfection), In a Haze (a cool-toned nude), Floating on Air (a pinky nude), What the Fluff (a cool-toned pink), Fluffing Cute (a warm pink) On Cloud 9 (bright peachy pink), Sky’s the Limit (a coral red), Mile High (a true red), So Dreamy (a pinky terracotta), Pretty Aura (a deep rose), Storm Cloud (a deep plum brown), and Cloudy Hour (a toffee brown).
Whether you’re a neutral girlie, a bold-lip baddie, or somewhere in between, there’s truly a cloud for everyone. And ColourPop knows it’s hard to choose only one shade, which is why they blessed us with must-have bundles that basically beg to be added to your cart.
For the entire Cloud Kissed Full collection, you will receive all 12 shades (with no regrets, obv) for $99 (a $120 value). Ombré Duos are $18 each and are as follows — Petal Cloud (Floating On Air + Pretty Aura); Sunset Smooch (On Cloud 9 + Sky’s the Limit); and Mocha Plum (What the Fluff + Storm Cloud).
Trios are also available for $27 each and feature the following shades: Cloud Crushin (So Dreamy, Pretty Aura + Storm Cloud); Petal Plush (Floating on Air, What the Fluff + Mile High); and Heavenly Nudes (Candy Floss, Fluffing Cute + Cloudy Hour)
The Cloud Whip Blurring Liquid Lipstick will hit ColourPop.com this Friday (Jan. 2), Jan. 4th at ULTA, Jan. 9 on Amazon and Feb.15th at Target. Each shade retails for $10, which means yes — grabbing “just one” is totally justified (even if it somehow turns into three).
Let us know if you’re excited for the new ColourPop drop this year by either leaving a reaction at the bottom of the post or by tagging us in your GRWM videos on Instagram at @celebsecrets.
