In a world where your face is fast becoming your digital ID, Zenni Optical is fighting back in style.
Last month, the eyewear innovator hosted their exclusive panel, Protect Your Eyes, Your Choice, Your Way at The Ned Nomad in New York City to unveil their EyeQLenz™ with Zenni ID Guard™, a groundbreaking lens technology designed to disrupt infrared-based tracking systems — all while making a bold fashion statement.
Among the high-profile guests in attendance was Celeb Secrets’ very own CEO, Juliet Schroder, who showed up embodying exactly what Zenni represents: effortless style paired with future-forward tech. Donning a pair of Zenni’s sleek new frames, Juliet was spotted in a monochromatic, business-chic look complete with a checkered blazer, classic white tee, and her new go-to accessory.
The intimate morning panel brought together a power-packed lineup of experts, moderated by best-selling author and tech thought-leader Amber Mac. Panelists included Dr. Steven Lee, Zenni’s Director of Digital Innovation; Caitlin Sarian, Cybersecurity Influencer; and Judner Aura YouTube Tech Reviewer
Each brought unique perspectives on how technology, wellness, and privacy are converging in the eyewear space while touching on important topics like the dangers of biometric surveillance, digital wellness and eye health, and empowering consumers through privacy-first design.
Zenni’s new ID Guard™ technology is more than a stylish accessory. It features an anti-infrared lens coating that reflects up to 80% of near-infrared light — a type of invisible light used in biometric tracking, like facial recognition and iris scanning. That subtle iridescent pink tint you may notice? That’s your new privacy shield in action.
It’s the kind of innovation that couldn’t be timelier. As surveillance technologies become more pervasive and increasingly operate without consent, the need for digital privacy solutions that integrate into our everyday lives has never been greater.
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True to Zenni’s mission, these glasses don’t just protect — they empower. With prescription pairs starting under $10, Zenni continues to democratize access to high-tech, high-style eyewear. And Juliet’s favorite part? Feeling confident and covered all while elevating her personal style.
The Zenni ID Guard™ feature is now available across a range of lenses including Clear, Blokz®, and their all-in-one EyeQLenz™, which Juliet wore at the event. Bonus? It’s included at no extra cost when bundled with EyeQLenz™.
Don’t forget to purchase a pair here and let us know what you think of them when you snag a pair by leaving a reaction at the bottom of the post and tagging us in your IG posts at @celebsecrets.
