K-pop girl group ITZY strikes again with a brand new English single! Titled “In the morning,” the intense track highlights a story of revenge from an ex-lover’s perspective.
With a unique mix of rap and pop hooks, the song aims to attract a new army of fans while staying true to the existing MIDZY fandom. After launching just earlier today (May 14), “In the morning” has already generated significant attention from the public with nearly one-million YouTube views.
As if the new release wasn’t exciting enough, ITZY just gained a prestigious spot on Billboard’s top 200 list for their outstanding EP Guess Who. Featuring a lineup of six punchy pop songs, the EP marks a major milestone for the band.
Overall, it’s been a smooth cruise for ITZY ever since they rose to high status with “DALLA DALLA” peaking at third place on the Billboard World Digital Song Sales chart back in 2019. The quintet has successfully evolved as a group with time, eventually breaking a record for having one of the most-viewed K-pop music video debuts in YouTube history.
ITZY <GUESS WHO> Hidden Film EP.03https://t.co/0zLyEajygP
M/V https://t.co/1dZbGl15ZS
ALBUM https://t.co/IfCtUbzSJe#ITZY #있지 @ITZYofficial#MIDZY #믿지#GUESSWHO#ITZY_GUESSWHO#마피아_Inthemorning pic.twitter.com/ihqIcttnXD— ITZY (@ITZYofficial) May 14, 2021
Will you be jamming out to “In the Morning” anytime soon? Let us know by leaving a reaction below or tweet @celebsecrets.
Want more K-Pop releases from today? View our New Music Friday (K-Edition) here.