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Ziwe Proves That Big Bushy Brows Are the “It Girl” Trend for 2024 with Urban Decay’s New Eyebrow Gel

You’ve heard it here first — big, bushy brows are IN for 2024, and thanks to Urban Decay, you can achieve this look in seconds with their new product, Big Bush.

The well-loved beauty brand took to social media with comedian and writer Ziwe to reveal their latest item to hit shelves this week, which they say is guaranteed to “build volume and add instant length that lasts 24 hours” to your eyebrows.

Known for her eye-opening interviews, Ziwe is shown in the clip living a “good brow day” after using Big Bush, a tinted eyebrow gel that boosts the bushiness of brows with hair-like fibers. Ziwe’s comedic timing and Urban Decay’s cheeky sensibilities merge seamlessly creating a vibe that is giving 90s commercial throwback, and the comment section is already on fire on both accounts.

@urbandecaycosmetics

Oh you’ve never seen brows like @ziwe sculptural masterpieces 🤨 Y’all heard Ziwe… “there are no bad brows days with Big Bush” 🤎 Shop the iconic Big Bush Brow Gel @ultabeauty & @sephora NOW for perfect BUSHY brows like Ziwe’s #urbandecay #eyebrows #eyebrow #browgel #sephora #ulta #ultabeauty

♬ original sound – urban decay – urban decay

“It was an organic way to partner with a brand I have been a fan of for many years,” Ziwe explains regarding working with Urban Decay. “I remember getting my first naked palette and how that product introduced me to eye shadow palettes in such an iconic way. Getting the opportunity to launch a new product for brow with a brand like Urban Decay that leads in performance makeup is a major moment!”

Courtesy of Urban Decay

Packed with hair-like fibers that build volume and add instant length that lasts for 24 hours, UD’s Big Bush Volumizing Tinted Brow Gel has castor oil to keep the hair soft and flexible — not stiff or crunchy. Plus, it’s available in 9 different shades, meaning everyone can join in on the fun and find their perfect match.

Courtesy of Urban Decay

Available for purchase at UrbanDecay.com, Sephora.com, Ulta.com, Amazon.com and more, the new Big Bush Volumizing Tinted Brow Gel retails for $28. But hurry, because these are about to sell fast AF!

Let us know if you love Urban Decay’s Big Bush Volumizing Tinted Brow Gel by either leaving a reaction at the bottom of the post or by sliding into our DMs on Instagram at @celebsecrets.

Author

  • Juliet Schroder

    Juliet is the founder and executive producer/host of Celeb Secrets and Celeb Secrets Country. When not reporting on the latest news in pop culture and country music, she enjoys traveling, spending time with friends and family, watching sports and exploring the latest fashion trends. Juliet holds a B.S. in marketing from St. John's University.

Juliet is the founder and executive producer/host of Celeb Secrets and Celeb Secrets Country. When not reporting on the latest news in pop culture and country music, she enjoys traveling, spending time with friends and family, watching sports and…

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