Nike is officially making the case for living in fleece this fall.
The sportswear giant has unveiled Studio Fleece, its newest women’s collection designed to be the ultimate uniform for the everyday athlete. It’s great for a workout, grabbing coffee after Pilates or simply embracing the athleisure aesthetic that’s become a wardrobe staple.
Built from insights gathered from more than 300 women around the world, Studio Fleece puts Nike’s signature innovation front and center, pairing elevated design with next-level comfort. The collection introduces a streamlined lineup of everyday essentials — including crewnecks, quarter-zips, hoodies, sweatpants and shorts — that are engineered to feel softer, fit better and maintain their shape wear after wear.
The lineup is available in two distinct fits — a body-skimming Standard Fit and a relaxed Oversize Fit — along with three fabric weights designed for every season and style preference. Lightweight pieces are ideal for layering, mediumweight options serve as everyday staples, and heavyweight silhouettes bring added structure and warmth for a more elevated finish.
One standout innovation? Nike’s new Total Black dye technology, which helps Studio Fleece pieces retain their rich black color through at least 30 washes, giving your favorite hoodie serious staying power.
“We thought through every detail to create the ultimate uniform for everyday life, with a Nike-only lens of performance innovation and product obsession,” said Jill Gonzalez, Senior Manager of Product Line Management, in a statement.
Bringing the collection to life is an all-star campaign that perfectly blends sport and culture. Olympic figure skating champion Alysa Liu, basketball phenom Jazzy Davidson, sprint superstar Sha’Carri Richardson, heavyweight boxing prospect Moses Itauma, soccer stars Lauren James and Reece James, plus global artists KARINA and Yeat showcase how Studio Fleece seamlessly transitions from training sessions to everyday life.
Nike is also expanding the launch with Solo Fleece, a refreshed men’s hoodie featuring a slightly cropped, boxier silhouette, brushed-back fleece construction, a self-lined darted hood and a premium 3D embroidered Swoosh.
The result is a collection that feels less like traditional loungewear and more like a polished, performance-inspired wardrobe built for wherever the day takes you.
Studio Fleece is available now through Nike and select retail partners across North America, Europe, the Middle East and Africa, with the collection launching worldwide on September 1. Additional styles are expected to roll out throughout the coming months.
